Questions for PM during Bluetooth Product Development

Using Bluetooth isn't just a technical decision—it shapes the entire user experience. For product managers, understanding the nuances of Bluetooth can help ensure the product meets user expectations and aligns with business goals.

Here are some key questions product managers should ask when working on Bluetooth-enabled products:

• What is the user experience for setup and pairing?

  • Is it easy for users to connect their devices?
  • Are instructions intuitive and clear?

• How does Bluetooth impact the overall user journey?

  • Does the app need to run in the background?
  • What happens if the device disconnects or the user closes the app?

• Are there any hardware limitations to consider?

  • How does battery life affect performance?
  • Are there specific environments where Bluetooth might not work well?

• What data is being exchanged, and how fast?

  • Is Bluetooth’s throughput sufficient for the intended use case?
  • Are there delays or reliability concerns?

• Is data secure?

  • Does the system meet security standards for sensitive data?
  • Are users informed about how their data is being handled?

• What’s the recovery plan for common issues?

  • What happens if pairing fails or the connection drops?
  • How will these scenarios be communicated to users?

• What metrics or KPIs should we track?

  • Time to connect?
  • Number of failed connections?
  • Device uptime or reliability?

Asking these questions early in the process can help product managers set user expectations, and go to market with a product that delivers a seamless experience.